Australian | Independent | Woman-led
SUMMER 26'
ASSEMBLY LABEL
Assembly Label’s new women’s collection proposes a curated wardrobe of modern styles inspired by minimalist design. With a focus on timeless silhouettes and effortless wearability. Clothing made with versatility, quality and longevity in mind.
Juan & Me
Chapter 2 - Reverie
Reverie is more than just a collection; it’s a state of being—a beautiful moment where you’re lost in your thoughts, a daydream that transports you into a world of creativity and calm.This collection builds upon the essence of Nueva Vida—offering a deeper exploration into the beauty of craftsmanship and the art of imperfection. Featuring hand-drawn prints, luxurious textures, and intricate embroidery, Reverie seamlessly complements our swimwear, weaving a narrative of timeless elegance and meticulous artistry.
SOHO STORIES
An Easy Way to Wear Colour Without Feeling “Too Much”
In a soft colour like Sol, a poplin shirt dress feels light and effortless. It works for school drop-off, errands, lunch plans, or days when you want to feel polished...
Inside Our Latest TSM Photo Shoot.
A Celebration of Local Style Our latest photo shoot for The Soho Movement was something truly special—intimate, authentic, and full of local magic. This time, we took things indoors at...